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SEFLIN Virtual Conference 2015: Marketing

Outreach, Marketing, & Advocacy @ your library

Marketing - Resources

ACRL- Marketing the Academic Library 
Designed to assist in the internal and external promotion of academic and research libraries.

School Library Monthly 
Featuring ideas and resource material for school librarians.

Eduscapes 
A website on marketing for librarians  that was designed for a graduate course.

Listservs-

Academic PR
To subscribe visit: http://lists.ala.org/sympa/info/academicpr

Library Marketing Toolkit
Resources to help you market your library. Companion site to the book of the same name.

Marketing the Library 
Modules developed and shared by the Ohio Library Council 

John Cotton Dana Library Public Relations Award 
Libraries recognized for outstanding public relations.

Listservs

PR Talk
Discussion list about Public Relations for libraries
To subscribe: http://lists.ala.org/sympa/subscribe/prtalk

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Marketing - Blogs, Newsletters, Media

Library Sparks
http://librarysparks.com/

The M Word
http://www.themwordblog.blogspot.com/

Marketing Library Services 
Digital newsletter subscription ($) of marketing ideas for librarians from Information Today.

 

 

 

Chases Calendar
A helpful tool for finding observances that you can  highlight via your blog, book/media display,etc.

Library Lovers Month
    February  http://www.librarysupport.net/librarylovers/
Read Across America
    March 2nd  http://www.nea.org/grants/886.htm
Teen Tech Week
    second week of March  http://teentechweek.ning.com/
National Library Week
    April  http://www.ala.org/conferencesevents/celebrationweeks/natlibraryweek
School Library Month
    April  http://www.ala.org/aasl/slm/
D.E.A.R. Drop Everything and Read
    April 12th  http://www.dropeverythingandread.com/
Money Smart Week
    April  http://www.moneysmartweek.org/
Preservation Week
    April  http://www.ala.org/alcts/preservationweek
Children's Book Week
    May  http://bookweekonline.com/
GLBT Book Month™
    June  http://www.ala.org/glbtbookmonth
Library Card Sign-up Month
    September  http://www.ala.org/librarycardsignup
Banned Books Week/Freedom to Read 
    last week of September  http://www.bannedbooksweek.org/
Teen Read Week
    week of October  http://teenreadweek.ning.com/
Computer Sciend Education Week (CSED) Hour of Code
    December  https://code.org/

 

Geek the Library
Campaign that assists in spreading awareness about the value of libraries.

I Love My Library
An initiative of the American Library Association (ALA), designed to keep America informed about what’s happening in today’s libraries.

Libraries Transform 
An initiative designed to increase awareness and funding for libraries.

Library Aware 
Discover tips to help your community become aware of all that your library has to offer

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